Industrial Video Production
Whether you’re a small business or a global enterprise, I excel in surpassing expectations for your industrial video production needs. My expertise covers manufacturing videos, promotions, product and sales presentations, case studies, induction videos, and marketing content. Based in Gloucester, Gloucestershire, I operate throughout the UK.
With a wealth of experience, a collaborative approach, and seamless coordination with floor employees, marketing teams, and executives, I ensure your requirements are met. I can efficiently film onsite, completing the process in just a few hours. While I typically work independently, for larger projects, I can bring along an assistant to assist with setting up lights and cameras.
To ensure alignment, a pre-shoot video call is recommended. Feel free to reach out through the contact form, or contact me via WhatsApp or email before our scheduled call.
What is Industrial Video Production?
Industrial video production involves creating video content tailored to the needs of businesses and industries, focusing on a wide range of applications beyond the entertainment sector. This type of video production includes the creation of training videos, safety instructions, product demonstrations, corporate presentations, promotional videos, and internal communications.
Unlike traditional video production, which often targets a broad audience for entertainment or informational purposes, industrial video production is typically aimed at a specific audience within a business context. This can include employees, clients, stakeholders, or potential customers. The primary goal is to convey information clearly and effectively, often to improve operational efficiency, ensure safety compliance, enhance product understanding, or communicate corporate messages.
Key aspects of industrial video production involve creating training videos to educate employees on company protocols, new equipment, safety procedures, and skills development. These videos help standardise training across large organisations, ensuring consistency and quality in employee performance. Safety videos are vital in industries such as manufacturing, construction, and healthcare, highlighting the importance of adhering to safety regulations and procedures to prevent workplace accidents and injuries.
Product demonstration videos showcase how to use, assemble, or maintain a product, providing customers and technicians with clear, step-by-step instructions, particularly for complex products that require detailed explanations.
Corporate presentations are another crucial aspect, used to communicate corporate strategy, financial performance, or company achievements to stakeholders and investors, helping present a professional and cohesive image of the company. Promotional videos, while similar to traditional marketing videos, are focused on the business-to-business (B2B) market, highlighting a company’s services, products, and expertise to attract other businesses. Internal communications videos are used to convey important messages from management to employees, such as policy changes, company updates, or motivational content, ensuring that all employees are aligned with the company’s goals and culture.
Industrial video production requires a clear understanding of the target audience and the specific goals of the video. It often involves collaboration with industry experts to ensure the content is accurate and relevant. The production process includes scriptwriting, storyboarding, filming, editing, and post-production, with an emphasis on clarity, professionalism, and technical accuracy.